Our era is an open space for new technologies and opportunities. Unfortunately, what is always following it, is an increasing number of malware that can be as advanced as our new technologies or more.
What exactly does malware mean?
For advertising networks it is always bad news. Malware is designed with the purpose of causing damage to your computer, server, client etc. In most of the cases, it injects malicious advertisements into a legitimate online advertising network.
How is TrafficStars dealing with potential security risk?
Having fraud specialists on-board is a must for each advertising network nowadays.
Our team is working 24h, 7days a week to protect our clients and final users. We are analysing carefully new trends, followed by statistics and confirmed cases,in order to build “high-risk” profiles.
Chart 1: Suspicious trends, Company profile
Chart 2: Suspicious trends, individual profile
Before any advertising going live, each created or edited campaign is scanned by our ad security system.
Only campaigns with completed ad check status and no security risk detected are verified by compliance. Using multiple tools, our team is making sure that no existing Antivirus database is detecting any potential malware.
According to our Terms and Conditions (https://trafficstars.com/terms), advertiser accounts involved in spreading malware are suspended or permanently closed. Responsible campaigns are instantly removed and advertisers have limited time to fix the reported incidents.
Protecting our network
Our main goal is to keep our publishers, advertisers and end users safe and secure. We store the records of each detected case and inform our partners of actions taken. Each day, we advise our clients how to create better ads and stay “google friendly”, whilst earning trust of many new partners and reaching high quality standards.