The Total Budget helps to control spending on a specific campaign, which means that the campaign stops when the total budget is reached.
Here's what's important to know about the total budget:
- You can see amount spent from the very beginning of the campaign. Be aware that Total Budget includes already spent amount.
- The Total Budget is calculated from the date the campaign was created. Example: your campaign is active and has spent $100 from the beginning. So you can set a $110 budget (this means you will be allowed to spend $10 more).
- You can activate the campaign again by setting a new Total Budget higher than the previous one.
- You can also deactivate the Total Budget at any time. The Total Budget is disabled by default.
- Current Total Budget has been calculated for campaigns that had activity since 2023-01-01. For early created campaigns total budget can be calculated by the request to the support.