This article explores the key features of push ads, how they work, and how you can leverage Traffic Stars to run successful push ad campaigns that drive results. You can choose the push ad format: classic push or in-page.

Classic push
Push Notification consists of 4 elements:
- Icon
- Image
- Title
- Body
Here is an example of how it looks like on a mobile phone. However, the look of classic push notifications can differ depending on the user's browser and operating system. You can find more Push layouts below.

Frequency capping – You can choose a maximum number of times you want your ad displayed to a single person within 24 hours. Auto-Translation – we support translation of Headlines from English into 20 languages. It does not work with macros. Priority – this is a system used to influence which ad gets shown to a viewer. It's not a strict order of appearance, but rather a way to assign weights to different ad creatives in your campaign.
Technical details
- Icon – up to 192x192 and 4MB
- Image – up to 360x240 and 4MB
- Image format – JPG, PNG
- Title – 30 symbols maximum
- Body – 80 symbols maximum
Classic Push layouts
The appearance of classic push notifications varies by browser and operating system.
Chrome Windows

Chrome Windows 10

Chrome Android

Chrome Mac

In-page push
Upload an icon, then type in your Title, Body and paste a required link to your landing page.

Technical recommendations
- Icon size – 192x192 px
- Image size – 360x240 px
- The maximum title size – 30 characters
- The maximum title size – 80 characters
- Format – JPG, PNG. Without animation.
Custom design
We have unique designs for top verticals such as Dating, Webcams, Gambling & VPN, which drive higher user interest and engagement. 💡 These skins will be used automatically.

Conclusion: Push ads are a powerful advertising format that can deliver impressive engagement and performance when executed correctly. By understanding the unique advantages of push ads and utilizing the platform's features, you can reach your target audience with precision and achieve your advertising goals. Embrace push ads as part of your strategy to stay competitive and maximize your campaign success.
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