We’ve been keeping a close eye on traffic trends and we’ve seen that certain verticals are performing significantly better than others so we decided to share the info with you.
Verticals like webcams, gambling, dating, and gaming are generally converting well but during this difficult period, they are performing particularly better than others, especially for certain ad formats.
During these past 3 – 4 weeks, we’ve seen that webcam offers work best with popunders, interstitial, video, and native.
Gaming offers are performing best with video ads and native, while Gambling converts best for popunders. If you’re interested in dating offers, make sure you target banners and native ads.
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