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Orestis Leventis

Orestis Leventis — Staff Writer & Editor at TrafficStars, based in Limassol (Cyprus). He specializes in traffic monetization for adult and adjacent high-impact formats (Popunder, Native, Interstitial, Pre-Roll). With 9+ years in performance marketing, he builds data pipelines (GA4 → BigQuery → Looker Studio), sets up GSC views for content clusters, and implements A/B-testing frameworks for creatives and landing pages. He publishes practical guides to lift eCPM/CTR, market-entry case studies (CEE, Africa, LatAm), and deep dives on SSP/DSP/RTB stacks. Orestis regularly attends industry events in Cyprus and the region (i-Con, TES, SiGMA). Languages: English & Greek. Outside work, he’s into early seaside runs along the Limassol promenade and a proper freddo espresso.

Author's articles
Advertisers Ad Formats: Which One to Choose for Your Goals – Popunder, Native, In-Video

Discover which ad formats perform best in 2025 across key verticals like Webcams, Betting, Dating, E-commerce, and Nutra. Based on Traf...

Author Written by Orestis Leventis October 29, 2025

Publishers Boost of the Year: Tab Ad Format

In the constantly evolving world of digital advertising, publishers are always on the lookout for the next big format that can deliver...

Author Written by Orestis Leventis September 24, 2025

Advertisers Seasonality map: When and where the best campaign launch

In affiliate marketing, timing can be just as important as the offer itself. It is crucial to know when to launch a specific campaign d...

Author Written by Orestis Leventis September 12, 2025

Advertisers Best Facebook Ads Alternative for iGaming

Advertising gambling and betting businesses online is one of the hardest digital marketing areas. Even experienced marketing department...

Author Written by Orestis Leventis September 2, 2025

Advertisers Full Freedom for Advertisers: Meet Self-Serve Advertising

A self-serve ad platform is an automated ad delivery platform which enables the media buyer/ advertiser/ affiliate marketer to launch a...

Author Written by Orestis Leventis September 2, 2025

Publishers How to Boost Earnings with Existing Ad Formats

Learn simple, actionable strategies to boost your website ad revenue with TrafficStars. From optimizing MasterSpots and adjusting frequ...

Author Written by Orestis Leventis September 1, 2025

Publishers 80% Revenue Boost from Direct Site Separation

Discover how one publisher boosted their revenue by 80% simply by separating a direct site from a network. This case study reveals why...

Author Written by Orestis Leventis August 26, 2025

Advertisers How Video Ad Formats Improve Your Market Reach

Explore how video ads are reshaping digital marketing. Learn about popular video formats, native ad benefits, and iGaming strategies th...

Author Written by Orestis Leventis August 22, 2025

Advertisers How to Launch iGaming Campaigns with Adult Traffic

Learn how to launch and scale iGaming offers with adult traffic. Formats, GEO tips, tracking, and strategies to boost FTDs and ROI with...

Author Written by Orestis Leventis August 6, 2025